Category Archives: WCM

Internet Sales Tax

The days of not being charged sales tax on internet purchases are over.  It was fun while it lasted. The Washington Post says:  “A bill that would give states the authority to collect sales taxes on all Internet purchases passed … Continue reading

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Office 365 – Rockin the CMS Boat!

Office 365 is pretty cool, but can you host your public facing website in the Microsoft cloud? Yes you can, here’s how. The first part of this post covers the administrative steps involved with creating a new public facing website … Continue reading

Posted in CMS, Content Management, Office 365, SharePoint, WCM | 1 Comment

SharePoint 2010 Talk Radio – Interview

We did the SharePoint 2010 Talk Radio interview this morning with Gary Vaughan. Here’s the basic transcript: Describe SP 2010 in a nutshell:  Microsoft platform used for high-octane websites                 …used for intranets, extranets, public websites, communities of practice. Key … Continue reading

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SharePoint 2010 Page Weight (Part 2)

The new SharePoint 2010 site I stood up in my previous post will serve as the test case as we progress through our SharePoint page diet.  The previous post “SharePoint 2010 Page Weight (Part 1)” also explained how to save … Continue reading

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SharePoint 2010 Page Weight (Part 1)

Let’s face it, SharePoint 2010 pages are pretty heavy and could stand to lose a few KB’s in order to really fly!  I just stood up a blank publishing site and then using IE saved it to my HD.  Although … Continue reading

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SharePoint 2010 SEO Fundamentals

Many things factor into overall ranking of a web site. Some of the more obvious ones include: site availability, amount of content, keyword density, etc… But what about the things that harm your sites rankings which you may be doing … Continue reading

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Tracking Campaign Performance with SharePoint 2010 KPI

Tracking the health of your campaigns is a required evil.  It’s not always the most glamorous thing sifting through numbers and comparing goals, conversations, statistics, etc…  Fortunately this can be simplified using SharePoint 2010 KPI’s.  Google reports can be scheduled … Continue reading

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How to Use Google Analytics with SharePoint 2010

Google Analytics (GA) is cool.  It’s robust enough for the major analytic components and you just can’t beat the value – mainly because it FREE!  GA is a web analytics package provided free by Google.  You sign up, plug some … Continue reading

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Overlooked, Underestimated or Otherwise Ignored

Here are some techniques I use with SEO efforts which I feel are easily overlooked:  Domain registration, keyword density matching, page weight, page name, page title, domain forwarding and search engine registration.  One of the easiest things to do is … Continue reading

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