Monthly Archives: July 2010

Who’s Your Daddy – Inheriting Permissions from Parent Site

When you have a site set to inherit permissions from its parent it becomes easy to forget which SharePoint site groups you are working with.  I’ve seen this happen more than once, so maybe this short post will spare you … Continue reading

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Content is King – Keeping SharePoint WCM Site Content FRESH

Keeping your sites content fresh is pretty vital when keeping search engine optimization concerns in proper perspective.  In fact, keeping fresh content is pretty important regardless of what your perspective on SEO.  It has been said that on the internet, … Continue reading

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SharePoint Document Library File Syndication

Incorporating a good search engine optimization (SEO) strategy involves being smart with your content.  Ideally, you don’t want the same content to live in two locations on the same site.  With SharePoint 2010 it’s actually possible to pull this off … Continue reading

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Web Analytics: Tracking Traffic Trends and Growth for a SharePoint 2010 WCM Site

Where is your traffic coming from? What time of day? How are they finding your site and just as important; how are they NOT finding your site when they would benefit from its content? Tracking what your WCM site users … Continue reading

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How does information architecture (IA) have anything to do with search engine optimization (SEO)?

Do not exclude SEO considerations when hammering out your SharePoint 2010 WCM site IA. Keeping people coming back to your WCM site is a product of a sound SharePoint SEO strategy. Careful consideration should be applied to overall look and … Continue reading

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The Built In SharePoint 2010 Search Engine

These days, if your site does not have its own search engine, it’s almost insulting to your users. The OOTB SharePoint WCM Search Engine gives your site robust and highly flexible search functionality which will be noticed by your users. … Continue reading

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SharePoint 2010 WCM SEO Quick Start Guide

So you have a SharePoint site and now you’re ready to optimize it? Here are the high level steps involved with ensuring your WCM site is ready for the internet search engines. Step 1: Make a list of the search … Continue reading

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SharePoint WCM Content Types with a Document Library

Another powerful use of SharePoint 2010 WCM content types is using them with document libraries. This combination gives you the ability to further organize your content into a theme relevant structure which is vital for quality SEO efforts. How? For … Continue reading

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